8 Best Ways to Make your WordPress Website User-friendly
WordPress Website: No matter what your design is, what your content is. If your website’s speed is slow then no visitor will wait and waste their time waiting for your website to load. They will prefer to move to some other website.
Research shows that 50% of users leave a site if it takes more than 2 seconds to load. It also negatively affects SEO and the performance of your website. Hence, it is essential to convert your WordPress website user-friendly to make it fast enough to get conversion rates. Many WordPress website development services are provided by the renowned companies to make the visitors’ experience best while landing on your website.
Why is your WordPress Website Slow?
There can be many reasons for slow loading. Check out the main ones below:
- Poor quality of web hosting
- No dedicated hosting
- Incorrect content delivery network
- Heavy images
- No cache plugin
- Too many plugins
Besides speed, there are other factors that cause some serious problems for users. They are; navigation, content presentation, broken links, and many others. All of these factors have a major impact on user experience.
Despite, to make it easy for you, we have come up with the best tips that make your WordPress website user-friendly. So, without any further delay, let’s get started!!
Best Ways to Make your WordPress Website User-friendly
1. Good Hosting Plan
The critical role of a hosting plan is to improve the speed of your WordPress website. It is always considered a great idea to choose a website from a hosting provider that offers “unlimited” bandwidth, domain space, email, etc. This is common knowledge that shared hosting always gives long load times, especially during rush or busy hours. A shared hosting plan doesn’t work well as it gives you shared server space with numerous other websites. In addition to this, shared hosting also has low Random Access Memory (RAM) and CPU throttling. Therefore, it is advised to choose a hosting plan according to your needs and technical requirements.
There are many options in hosting services such as shared hosting plans, Virtual Private Server (VPS), managed WordPress hosting plans, and dedicated hosting plans. So, as you can see there are options for maintaining speed, all you have to do is define and choose.
If you are using the Google Pagespeed Insights tool, you should be notified that your CSS and JS files are degraded. So, by reducing the number of CSS and JS files, you can easily increase your WordPress website’s loading speed. To do that, you have to follow the below compression methods:
- Compression / Gzipping
With this method, you can reduce the image size from 200KB to 40KB. You can simply enable compression on the server, all your visitors will be delighted to use your website.
You can also minify in JS and CSS code by removing comments in codes and reducing the length of the hexadecimal code.
Here, our recommendation is to perform both minify and shrink to get the best outcomes. You can also use plugins for the same, like Autoptimize and WP Minify.
3. Cache plugins
The WordPress website caching plugin ensures that the components of your WordPress website are preserved. This implies that the components will load once, not every time a user opens your website. This provides an increase in the page loading speed of your WordPress website.
When you install the cache plugin, it ensures that the static HTML version of your website is published and stored on your visitor’s server. Hence, it is considered a reliable solution to significantly reduce the page load time on your website. Some of the caching plugins are W3 Total Cache, WP Super Cache, and WP Fastest Cache. There are many plugins out there, so if you have another plugin it’s ok.
4. Fast WordPress Theme
WordPress offers many free and premium themes. Remember one important thing; your theme should not depend on images. There are themes that rely entirely on images that add extra weight to your webpage, which makes the website load slower.
Other dynamic elements such as sliders, widgets and social icons are attractive, but they are also responsible for slowing down the website. Choose a theme that is well optimized for all devices like mobile, tablet, and desktop. The best choice will always be a search engine friendly, simple and minimal theme.
5. Use a Content Delivery Network (CDN)
You know that your site is on a global network hosted in a data centre somewhere. And, most likely, someone from all over the world will be your visitor. Now, if one of your visitors is very far from you due to the long distance, the website takes longer to load.
A content delivery network is a group of servers that spread throughout the world. CDN caches the website along with the image component, JS and CSS. Whenever a visitor near the CDN server location opens your website, the already loaded JS, CSS and images will be displayed and therefore page loading in such cases can be optimized. WordPress has many CDN plugins such as MaxCDN, CloudFront and Amazon; etc.
6. Hidden Text
The hidden texts are mostly ignored by most of the developers. Content is king. There is no doubt about it. And that’s why the first impression of the visitor is so important.
And, if a lot of text is a topic/niche requirement, then do not show it all at once. Hide some of the text under the “expand, look further” button, etc. To do this, you must ensure that your content is in short paragraphs (“Notes”), has the ability to subheadings, bulleted lists, and uses images.
7. Image Optimization
Images are one of the top reasons for slowing down a WordPress website. However, images are very important. To speed up your WordPress website without compromising the look and feel, you should optimize your images before uploading. If you are optimizing images, there is no need to trim images as it makes your website boring and monotonous. You must optimize images with the following guidelines:
- Change image resolution
- Cropping an image
- Image compression
- Decrease colour depth
- Removing Image Comments
- Always remember, prefer JPEG over PNG
- Always avoid using BMO and TIFF.
8. Consider Navigation
The user-friendly WordPress website has to be easily navigable to make it easy for the visitors to search and move to the required web pages. However, there is no need to be extra creative and make everything tough for visitors. The menus that are hidden somewhere makes the visitors work more for accessing the content. Of course, you do not want to give this experience to the visitors.
SO, it is better to set the navigation menus to the visible or noticeable place, basically, on the left-hand side or top of the website. Also, assure that your website has an easy-to-access search bar. Additionally, assure that your WordPress website has a sitemap. Though this does not influence the user experience, besides, it will make it easy for the visitors to grasp the website and make it rank better. Here, Google Sitemap plugin is the best to use as it makes it easy to build the sitemaps for Google webmaster tool.
WordPress as a CMS offers so many options for wordpress theme customization, which makes the website difficult to load. The heavy website will be more difficult to load and therefore take longer. To maintain usability, there are many things that you either need to skip or remove. Thus, using these tactics above will not only give you a higher website’s speed but also good search engine rankings and increase your conversion rate.
Consider these steps and start communicating with your visitors in the way they like!! We hope that we are able to convey what we meant. If in any case, you have some doubts, then feel free to ask in the comment section below. Suggestions are also welcome.